How To Anticipate Disruption With Market Intelligence

Comintelli’s Director of Customer Success, Jeff Mansfield, and Anja Fürbach, Senior Expert Market Intelligence at SVP AG, will share techniques and tools to help you track and discover customer needs, competitor moves and market trends.

What Will Be Covered

Join us to learn how organizations are using technology to help create early warning systems. To help in the discussion, our partners at SVP will talk about how they use technology to track the wearables industry as well as identify best practices on what to track and why.

How to get support for strategic decision-market in such a dynamic industry.
How market intelligence tools can help you make sense of the competitive landscape in the medical device industry and develop winning strategies.
How you can use AI based tools to discover new business opportunities in the the medical device industry.
How to detect threats early so you have time to act.

Can’t make it at that time? Simply sign up and we will send you a recording of the session so you can watch it at a time that’s convenient for you.

About the Webinar

Date: Wed, 31 March at 17:00 – 18:00 CET / 11:00 – 12:00 EST

Presented by: Comintelli’s Director of Customer Success, Jeff Mansfield, and Anja Fürbach, Senior Expert Market Intelligence at SVP AG.

Can’t make it at that time? Simply sign up and we will send you a recording of the session so you can watch it at a time that’s convenient for you.

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A Deeper Insight

Early warning systems are a critical tool organizations can utilize in order to see change and disruption before it happens. It is a difficult task. There are many different inputs, the levels of threat vary, and disruption and change can be initiated by companies who are not traditional competitors.

In the medical device space for example, Apple has introduced its wearable technology that is quickly allowing it to provide a major voice in an industry that many medical device companies have been in for decades. Apple is approaching the market as a problem solver, not a medical device supplier. This shows how quickly threats can arrive.

Companies are turning to technology for help. Automation is a critical step companies are taking to help support early warning activities. Automation can track competitors, highlight trends, and with capabilities like AI - identify new players that may lead to disruption. Technology is helping small teams to sift through the data and find the key nugget of intelligence.